Getting poster data...
Rikke Kjaergaard (MRC Mitochondrial Biology Unit, Cambridge, United Kingdom)Despite the fact that structural images of individual projects are made by thousands of researchers in laboratories around the world, there is as yet no general consensus on what makes a good image. Consequently, there is no obvious and necessary correlation between the images made for pragmatic and heuristic purposes in the laboratory, those chosen for posters and conference presentations, the images accompanying article submissions, and finally those that will be selected or further designed for public engagement and communication. Instead, how specific traits should be visualised, which colour schemes should be applied and how to pick the perfect image for specific purposes depend to a large degree upon pragmatic categories and local factors within individual laboratories and research groups, as well as on editorial decisions. How can we optimise visual communication of for example protein structures within the scientific community and to a general public? Can other disciplines such as art and design help us in this process? As a social scientist I am analysing visual communication of the ATP synthase and Ion pumps to address these issues. Caption for image: The image shows the